WEB DESIGN + SEO FOR DACH SMBS

Web Design + SEO for SMB Websites That Need More Qualified Inquiries

Clear positioning, conversion-first design and practical SEO foundations — planned together from the start.

Fixed price: 2,490 € — one focused sprint with a clearly bounded scope.

Your website should make your offer easy to understand, trust and act on. This sprint focuses on the message, structure, design and search foundations that create better conditions for real inquiries.

Clearer offer and page hierarchy Conversion-first UX and CTA path Crawlable SEO foundations

For websites that look acceptable but do not carry enough business weight

This is for SMB companies that need a new website or a focused redesign, but do not want design separated from the commercial and SEO decisions that make a website useful.

Your offer is hard to understand

Visitors cannot quickly see who the website is for, what problem you solve or why they should contact you.

The design does not guide action

The site may look modern, yet the hierarchy, proof and CTA path do not create a clear route to an inquiry.

SEO is treated as a later patch

Important content, internal links and technical signals are left until after the design is already fixed.

What the Web Design + SEO Sprint can include

The exact scope follows the diagnostic baseline. The aim is not maximum scope; it is the smallest useful set of changes that improves clarity, trust and search-readiness.

Positioning and copy hierarchy

Sharper hero message, buyer-relevant section order, proof placement and a CTA path that matches the decision stage.

Design and mobile experience

Focused visual hierarchy, readable sections, responsive decisions and a cleaner path from visitor to contact.

SEO foundations in the build

Crawlable HTML structure, titles and meta descriptions, internal links, canonical guidance and a content structure that search systems can understand.

Structured answer layer

Visible FAQ, matching schema, service/entity signals and discovery improvements where they fit the actual website scope.

A focused project, not a vague redesign

What is agreed before a Web Design + SEO Sprint starts

A useful website project needs a shared decision before design work begins. The free 2-Point Expert Read identifies the first friction; this step turns it into a defined build scope.

01 · Fit

Confirm the business problem

We clarify the offer, priority audience, main conversion action and whether a focused improvement or a broader rebuild is justified.

02 · Scope

Define pages and deliverables

The agreed scope names the pages, message and structure work, responsive design decisions, SEO foundations and review points that belong in this sprint.

03 · Delivery

Build, review, verify

Work moves through visible stages: direction, implementation, review and pre-handover checks. The timeline is confirmed after scope, dependencies and feedback rhythm are clear.

What does not belong in an undefined sprint

Open-ended content production, unrelated branding work, ranking guarantees, hidden software subscriptions and unapproved integrations are not silently folded into the project. If they are needed, they become a separate, visible decision.

Design and SEO should not be two separate projects

A redesign can make a page prettier and still reduce useful content, break internal paths or hide the offer behind visual noise. An SEO pass can improve technical signals and still leave the buyer unable to understand the page.

This work joins both sides: the website stays readable for people, crawlable for search and organised around one clear next step.

Proof model: diagnostic baseline before promises

No fake case studies and no vague ranking promises. The first proof layer is the website itself: what blocks clarity, trust, conversion or discoverability, and what should be fixed first.

1. Diagnostic evidence

Review the current message, hierarchy, CTA path and visibility signals before deciding whether a fix or rebuild is justified.

2. Scoped priorities

Separate quick wins from work that needs a focused redesign or broader implementation.

3. Expected outcome

Better conditions for visitors and search systems to understand the business, trust the offer and take the next step.

Relevant project experience

Current reviews and project proof on the homepage cover practical website work: clearer service and booking paths for Road Trip Barber, funnel and SEO/AISO structure for BusinessProfi24, and a calm conversion-safe website for Wellness mit Aloe.

Read the client reviews and project proof

How the work moves forward

  1. Find the friction. Start with the offer, user journey and existing search signals.
  2. Define the right scope. Decide whether a focused fix, redesign or SEO implementation is needed.
  3. Build with the structure intact. Keep content, hierarchy and SEO foundations aligned with the design.
  4. Verify before handover. Check the visible page, links, metadata and practical next steps.

FAQ

Do I need a full website rebuild?

Not always. Sometimes the strongest result comes from improving the current structure, message, CTA path and SEO foundations rather than rebuilding everything.

Will a redesign hurt existing SEO?

A redesign should preserve useful crawlable content and page logic. SEO is planned as part of the work, not added after the design is finished.

What does the SEO part include?

Depending on the scope, it can include page hierarchy, crawlable content structure, titles and meta descriptions, internal links, canonical guidance, visible FAQ and matching schema, plus sitemap or discovery-layer improvements.

How do we start?

Start with the free 2-Point Expert Read. You receive one website or conversion finding, one Google or AI Search visibility finding and a recommended next step.

Start with a clear view of what your website needs.

Send the URL. You receive two concrete findings and one recommended next step before any larger implementation is scoped.

No long-term contractsTransparent processResponse within 24h

Last updated: 11 August 2026 · Goran Mikac